Safeguarding trust in the age of AI: Findings and insights from new peer research

In an era of rapid technological advances, banks are faced with the dual challenge of meeting constantly-evolving customer expectations, while combating complex fraud attacks. Janet King, Vice President of Research & Content Solutions at Arizent, sat down with Cindy White, CMO at Mitek, to discuss recent research from American Banker, which highlights both the successes and struggles banks encounter in this landscape.

Here are the key takeaways from the webinar:

  1. Interconnected nature of fraud protection & customer experience: Understand how effective fraud protection enhances customer trust and satisfaction.

  2. Investment priorities: Discover where banks are currently investing in fraud prevention solutions, where they should be investing, and areas needing improvement.

  3. Fraud visibility & monitoring: Learn the importance of comprehensive fraud visibility and monitoring, and how banks can enhance their practices.

  4. Modern ID verification & authentication: Explore the value of advanced identity verification and authentication methods in addressing various fraud-related challenges.

This webinar provides valuable insights into improving fraud prevention strategies, while enhancing the customer experience. The industry expert-lead conversation builds on the research findings to offer actionable steps for better fraud management and customer engagement.